Digital Transformation Intern

Job Description



Live the Exceptional With Soul.  This is the singular purpose of Jaguar Land Rover. 


At the core of these experiences are the products themselves.  The Jaguar and Land Rover brands have undergone a dramatic transformation over the past years.


Jaguar Land Rover North America’s internship program is a great opportunity for college students entering their junior or senior year, or who are currently in a graduate school program, to gain hands-on experience in the exciting world of the automotive industry!  This is a great opportunity for personal growth and development from a business and learning perspective.


Details of the program:

  • The program is only open to students at a Junior or Senior level in their Bachelor’s Degree program, or who are enrolled in a Graduate School program.

  • The paid Internship is for a full year, June 2023 to May 2024, and the successful intern must be able and willing to commit to the full length of the program.

  • Intern is asked to work for 25-29 hours per week during business hours in the Mahwah, NJ office (Business hours are Monday through Friday 8:30 AM – 5:30 PM, and the intern’s actual daily schedule will work around their class schedule).


Department:    Transformation & Digital Demand

Location:   Mahwah, New Jersey (Hybrid Ways of Working Schedule offered)



Jaguar Land Rover is undergoing a journey of digital transformation. As part of our Reimagine strategy, JLR is striving to create customer-centric, seamless omnichannel experiences for our customers, based on digital insights and modern media behaviors. In this endeavor we have established robust partnerships with several digital media and analytics partners who will help us build digital products and processes that will transform the way we interact with our customers. We have invited these digital partners to co-create a “super internship” program like no other – offering an opportunity for students to learn how an evolving digital ecosystem brings incredible brand experiences to life.


The Digital Transformation intern will serve as a Business Analyst for the newly formed Transformation & Digital Demand department, spending the first several months of the program immersed in training with our digital media tools and partners. The intern will be responsible for translating learnings from the training period to insights, reports, and fresh ideas for our Digital Transformation projects. By the end of this “super internship,” the business analysts will have gained subject matter expertise and formal certifications in a broad portfolio of major digital media and analytics tools, as well as practical experience leveraging them in an evolving business strategy for two of the world’s most powerful automotive brands.


Example Digital Transformation Projects:

  • Developing detailed and robust customer journey maps

  • Creating a more seamless online/offline experience for customers and retailers

  • Targeting and displaying more relevant and effective advertising to shoppers and owners

  • Designing improvements to owner mobile apps

  • Evolving our data analytics strategy to improve customer marketing and commercial operations

  • “Blue sky” innovation projects to be imagined together

  • Writing memos, training content, and other communications pieces to support Change Management efforts throughout the organization


Learning Objectives and key areas of focus:

  • Contribute to digital transformation and strategy development in hands-on strategy sessions with JLR leadership and our media agency partners

  • Develop intuition for how to apply digital tools to business objectives

  • Gain experience producing reports and analyses that help managers make decisions about improving digital products and experiences

  • Work cross-functionally across many departments and agencies at JLR to understand the various components of creating a customer-centric experience


What you will need:

  • Strong written and verbal communication skills and a desire to learn more about business strategy

  • Strong analytical skills and an aptitude for technology

  • Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word)

  • Experience with additional Microsoft applications (SharePoint, Teams, Forms, Visio, etc.) is preferred, but not required

  • Bachelor’s Degree in progress (Junior or Senior), or pursuing a graduate studies degree during FY23/24

  • 3.0 GPA or higher


So Why Us?

  • As a people-first company, working at JLR means opportunity, teamwork, and growth. That’s why working here is so much more than a job.

  • Be part of an international, inclusive, and open-minded company

  • You are never just a number. We take pride in taking care of our employees doing everything we can to make sure that our teammates thrive both in and out of the office.

  • Quarterly Chair Massages

  • Complimentary lunch


Location:  Mahwah, NJ (Hybrid Ways of Working offered)

Houry Rate:  $18/hour


Thank you for your interest in working for us, we love it here and think you will too!



Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.


Jaguar Land Rover North America, LLC provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, genetic information, or any other characteristic protected by law. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, compensation, and training.